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Digital Transformer of the Year (DTOY): These are the digitization champions 2022

DTOY initiative determines the status of digital transformation in Germany and awards digitization pioneers in five core areas.

  • Digital Transformer of the Year award ceremony at Berlin's Spreespeicher.  
  • Award for the digitalization champions 2022 in five categories
  • DTOY study determines status of digital transformation in Germany


Berlin, 3 June 2022. Since yesterday, 2 June 2022, the winners of the prestigious Digital Transformer of the Year (DTOY) award are known. At a festive gala event in Berlin's Spreespeicher, the best transformation cases in Germany in 2022 were honored in five categories.

The nominees and award winners at a glance:


  • Winner: Porsche AG
  • Nominees: Continental AG, Dräxlmaier Group

Health & Pharma

  • Winner: Asklepios Kliniken
  • Nominees: Techniker Krankenkasse, Barmer


  • Winner: Axel Springer SE
  • Nominees: Die Zeit, Funke Mediengruppe

Industrie & Technik

  • Winner: Evonik Industries
  • Nominees: Bystronic, Krones AG, Siemens AG


  • Winner: SAP SE
  • Nominees: Siemens AG, Haufe Group


As in previous years, nominees and winners were determined in a multi-stage process chaired by a prominent jury. The main focus was on factors such as the degree of innovation of the transformation project, its significance within the company, and the way in which the nominees were involved in its implementation. An accompanying study on the status and challenges of digital transformation will be published in July 2022. The DTOY organizers, the transformation boutique _MEDIATE, the transformation app Culcha, and the management and technology consultancy Detecon International, want to use it to draw a detailed picture of the state of the digital transformation in Germany and provide insights into industry-specific differences in digitization projects.

The award ceremony took place in front of an exclusive circle of transformation managers from the German economy as well as representatives of the Berlin digital scene. A special highlight: a keynote speech by ex-performance athlete and speaker Frank Busemann, who explained how the principles of success in sports can also be applied in business and everyday life. The event was opened by Detecon CEO Ralf Pichler; DTOY founder Prof. Dr. Katja Nettesheim and Detecon CHRO Simone Wamsteker led through the program.

More information about the DTOY and the award ceremony can be found here.

The winners of the DTOY 2022 (from left to right): Henrik Hahn (Evonik), DTOY founder Prof. Dr. Katja Nettesheim, Christoph Groll (Porsche), Bettina Uhlich (Evonik), Mai Nguyen (SAP), Henning Schneider and Marco Walker (Asklepios), Samir Fadlallah (Axel Springer), Detecon CHRO Simone Wamsteker.
Detecon-CEO Ralf Pichler
Speaker Frank Busemann

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