After working for a multitude of companies in the ICT sector Julian Basteck joined Detecon in 2018 advising companies in a wide range of industries in their digital transformation. He applies state of the art tools and methodology in the area of business model transformation, customer excellence, marketing and sales to optimize customer centric end-to-end processes and foster innovation within companies. Due to his interest in cutting edge technology he routinely finds himself on the verge of business requirements and their manifestation in technological solutions.
Julian studied International Marketing and Business Development in the Netherlands and completed his Master's degree in int. Management in Stuttgart and Curitiba, Brazil. After several years in the finance and insurance sector concentrating on business development as well as multi- and omnichannel projects, he currently works with clients in the automotive industry focusing on future pricing strategies and their challenges regarding customer experience and process design.